Digital Marketing

Digital Marketing

Digital Marketing

Digital media is an ever-growing source of entertainment, news, shopping and social interaction, and consumers are now exposed not just to what your company says about your brand, but what the media, friends, relatives, peers, etc., are saying as well. And they are more likely to believe them than you. ‘Digital’ is simplistically taken to mean ‘our website’ or ‘our Facebook page’. This thinking limits the scope and opportunity of what’s managed and it means that activities that should be managed may be missed. Or in other words, Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.
Apart from SEO, we offer other digital marketing services such as:

SEM
SEM is a broader term than SEO. Where SEO aims to provide better organic search results, SEM helps you successfully target users of search engines via advertising (paid) links in search results in addition to organic search to send targeted traffic to your website. SEM involves things such as search engine optimization (SEO), keyword research, competitive analysis, paid listings and other search engine services that will increase search traffic to your site.

Our Search engine marketing services helps to boost up your sales by increasing traffic to your website. We find SEM as an easy way to advertise your business. With our SEM services, we not only focus on visibility; but also build the image of your brand. We help Rank you higher which will increase the number of leads and clicks which will ultimately further increase to more conversions and people will always recall your brand for your products and services. Therefore, you will have existing customers and new customers revisiting your site.

By partnering with search engine marketing experts who take the time to learn about your business, you’ll increase traffic, conversions, and sales revenue. We use an effective search engine marketing strategy which can help your business grow and increase your bottom line. Once you see the results from us, you will gradually decrease your spending in traditional marketing avenues.

PPC
Pay Per Click (PPC) is one of the very best tools to attract the qualified visitors you need to your website. Since 90% of all local transactions begin with a search, combining sustained advertising and marketing efforts with the relevancy of Organic SEO, will lead people to find what they are looking for.

We provide PPC services so that it can generate fast results by targeting the right people at the right time. We also combine PPC and SEO together in harmony for the best possible results as they are 2 of the major components of digital marketing. When you hire us, our PPC professionals deal with pay-per-click campaigns on a daily basis. Our knowledge and experience gained throughout the years gives your campaign a competitive advantage and end it with a good note. After our research, we do constant monitoring and adjustment to keep improving the campaign and work towards a greater ROI.

We believe that the less relevant your landing page, the more money you’re spending on conversions. Hence, our PPC experts not only understand the principles of landing page design, but also focus on how to test those principles. If you are serious about your business, consider hiring a PPC professional from our company with the experience and knowledge which will deliver your company a nice healthy return.

Content Marketing
Content marketing is basically to attract customers through valuable free content and also share the content which ultimately converts prospects into customers, and customers into repeat buyers. The content on any topic it may be, it has vital importance because you sell it, educate people, make them trust you, which build credibility for your business. As the quote goes, “It’s not the best content that wins. It’s the best promoted content that wins.”

Hiring our content marketer experts, we immediately boost your brand presence on the Internet by streamlining your operations and giving you a more professional touch. You don’t need to worry about how many blog posts have been published, what sort of updates are going to social networking websites and whether your content is reaching the right people or not because we are here to take care of all these issues. We have already sink teeth into successive marketing campaigns for multiple companies and have gone through different situations. We have gotten opportunities to solve even the most complex problems while working for different agencies. Hence, we will escort all our experience to you when you hire us.

STZ Soft specializes in strategy, consultancy and promotion that engages audiences and supports commercial goals across all channels. We seek to identify and address any content gaps in your conversion channel, so that we maximize the likelihood of turning visitors into customers.

SMM
Social media is the term commonly given to Internet and mobile-based channels and tools that allow users to interact with each other and share opinions and content. As the name implies, social media involves the building of communities or networks and encouraging participation and engagement.
Our SMM expert will handle social pages and profiles of diversified businesses as part of his job. Furthermore, we co-ordinate with other SMM specialists and digital marketing experts who give him required knowledge of making the best use of social platforms. We will help you to get the best benefits from social networking platforms. Furthermore, our SMM expert will not only post on social channels but will also interact and engage with your audience and other brands.

This will assure that the social channels are used for following three activities:
• Lead Generation
• Lead Nurturing
• Business Affiliation

When you hire us, we perform outreach to generate leads and also perform activities to keep fans and followers active with your page by running different SMM campaigns. Our experts are specialized in all activities so that you don’t find any chance to invest in Management Company. We will take care of everything required and will provide you progress reports to gauge success. Our approach is very simple. We know what it takes to promote your brand and its values ahead of other similar brands in your industry.